Pricing Sheet Template
A clean pricing sheet with tiered plans, feature comparisons, and payment terms. Present your pricing with confidence and make it easy for buyers to choose the right option.
Pricing Tiers
Present your plans with clear pricing and included features
Starter — $XX/mo
Best for: [target user, e.g., "solopreneurs and freelancers"]
• [Feature 1]
• [Feature 2]
• [Feature 3]
Professional — $XX/mo (Most Popular)
Best for: [target user, e.g., "growing teams of 5-20"]
• Everything in Starter, plus:
• [Feature 4]
• [Feature 5]
• [Feature 6]
Enterprise — Custom
Best for: [target user, e.g., "organizations with 50+ users"]
• Everything in Professional, plus:
• [Feature 7]
• [Feature 8]
• Dedicated account manager
Feature Comparison
Side-by-side comparison for easy decision making
Feature | Starter | Pro | Enterprise
[Feature A] | Included | Included | Included
[Feature B] | Limited | Included | Included
[Feature C] | — | Included | Included
[Feature D] | — | — | Included
[Support Level] | Email | Priority | Dedicated
Add-Ons & Terms
Optional extras and payment details
Add-Ons:
• [Add-on 1] — $XX/mo
• [Add-on 2] — $XX/mo
• [Add-on 3] — $XX one-time
Payment Terms: [Monthly or annual billing. Annual plans save 20%. All prices in USD.]
Money-Back Guarantee: [30-day money-back guarantee on all plans. No questions asked.]
How to Use This Template
Define your tiers
Start with 3 tiers that map to distinct buyer segments. Each tier should feel like a natural upgrade, not a random feature bundle.
Highlight the popular plan
Mark one plan as "Most Popular" or "Recommended." This anchors buyers and nudges them toward your ideal price point.
Use clear feature names
Avoid jargon. Instead of "API access (100K calls)," write "Connect to other tools (100K requests/mo)." Clarity beats cleverness.
Include a CTA per tier
Every tier should have a clear action: "Start Free," "Buy Now," or "Contact Sales." Remove any ambiguity about what happens next.
Customize in Dewx
Inside Dewx, tell Dew: "Build a pricing sheet for [product/service] with [X] tiers." Dew structures your tiers, generates a feature comparison, and formats everything for export. Share pricing sheets directly from proposals in the GTM Hub.
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Frequently Asked Questions
What should a pricing sheet include?
A pricing sheet should include your product or service tiers, what is included in each tier, pricing (monthly and annual), any add-ons or customization options, payment terms, and a clear call to action. Make it easy to compare options at a glance.
How many pricing tiers should I offer?
Three tiers is the sweet spot for most businesses. It creates a natural anchor (the middle tier is the most popular) and gives buyers a sense of control. Too many options cause decision paralysis; too few feel limiting.
Should I show pricing publicly or require a call?
For products under $500/month, publish pricing openly. Transparent pricing builds trust and reduces friction. For enterprise or custom solutions, show starting prices or ranges with a "Contact Sales" option for exact quotes.
How does Dewx help create pricing sheets?
Dewx helps you build professional pricing sheets quickly. Tell Dew your products, features, and pricing tiers, and it formats a clean, comparison-ready pricing sheet. Export to PDF for sales decks or share a link directly from your GTM Hub.
Pricing, Polished
Simple, Transparent Pricing
Starting at $29/mo for solopreneurs. $79/mo for teams. All features included.
View pricingPresent Pricing with Confidence
Dew builds pricing sheets, comparison tables, and proposal documents — so you close deals faster.
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Dewx helps you build clear, professional pricing sheets that make it easy for buyers to say yes. Structure tiers, compare features, and close faster.