More Custom Orders. Less Chaos.
One Platform.
Custom order management, event bookings, customer communication, and invoicing - all in one place. AI-powered bakery management that lets you focus on baking, not admin.
The bakery admin chaos is unsustainable
A typical baker's morning
5:00 AM - Start baking while checking Instagram DMs for new cake inquiries between batches...
7:00 AM - Open email to find a wedding tasting request from three days ago, unanswered...
8:00 AM - Customer calls to change their pickup time but the order details are on a sticky note...
9:00 AM - Realize a deposit invoice was never sent for the corporate order due Friday...
10:00 AM - Scroll through WhatsApp to find the flavor notes from last week's tasting...
11:00 AM - A couple who did a tasting last month follows up - scramble to remember what they liked...
Half the day gone. Orders piling up. Wedding leads going cold.
How Dewx transforms your bakery business
One platform. All your customers. AI-powered.
1. Unified Order Inbox
All customer messages from Instagram, WhatsApp, email, and phone logged in one place. Never miss an order inquiry or lose a conversation thread.
- WhatsApp order conversations
- Email inquiries & confirmations
- Customer profiles & order history
2. Order & Invoice
Track custom orders from inquiry to delivery, manage tastings, and send invoices automatically. No more sticky notes or forgotten deposits.
3. AI-Powered Reorders
Dew AI tracks every customer's order history and key dates, sending personalized reminders before birthdays and special occasions.
You say:
"Follow up with all couples who had tastings this month but haven't confirmed their wedding cake order"
Dew creates:
"Hi Sarah & James! We loved meeting you at your tasting last week. Just checking in - have you decided on your wedding cake design? We'd love to bring your vision to life. Reply anytime or book a follow-up consultation!"
Everything your bakery needs
Purpose-built tools for bakeries that want to grow, not drown in sticky notes.
Portal
Unified customer communication - Instagram, WhatsApp, email, and phone all in one inbox for your bakery team
GTM Hub
Order pipeline from first inquiry to delivery with automated follow-ups for tastings and consultations
OPS Hub
Custom order management, production scheduling, and invoicing all connected in one workflow
Dew AI
Automated order confirmations, tasting follow-ups, and personalized reorder reminders for birthdays and events
Built for every type of bakery
Custom Cake Studios
Manage complex custom orders from consultation to delivery with design notes, flavor preferences, and milestone tracking for multi-tier projects.
- • Custom order pipeline management
- • Tasting & consultation scheduling
- • Design notes & photo references
Wholesale Bakeries
Handle recurring B2B orders, manage restaurant and cafe accounts, and automate reorder schedules with professional invoicing.
- • Recurring order automation
- • Account management for B2B clients
- • Bulk invoicing & payment tracking
Retail Bakeries
Drive foot traffic and online orders with birthday reminders, seasonal campaigns, and loyalty-building communication across all channels.
- • Birthday & occasion reminders
- • Holiday pre-order campaigns
- • Review collection automation
Connect your customer channels
Bring all customer communication into one place.
Dewx vs CakeBoss & Generic POS
| Feature | Dewx | CakeBoss / Generic |
|---|---|---|
| Custom Order Tracking | ✓ | ✓ |
| Unified Customer Inbox | ✓ | ✗ |
| WhatsApp Order Updates | ✓ | ✗ |
| AI Reorder Reminders | ✓ | ✗ |
| Event Booking Pipeline | ✓ | Basic |
| Automated Deposit Collection | ✓ | Manual |
| Review Request Automation | ✓ | ✗ |
| All-in-One Platform | ✓ | ✗ |
Bakery FAQ
How does Dewx help bakeries manage custom cake orders?
Dewx gives you a complete order pipeline in GTM Hub where every inquiry - whether from Instagram, WhatsApp, phone, or walk-in - gets tracked from first message to delivery. Each order card stores customer preferences, design details, dietary requirements, deposit status, and delivery date. Dew AI sends automatic confirmations when orders are placed and reminders when deposits are due.
Can Dewx handle wedding cake tastings and consultations?
Yes. You can manage your entire wedding pipeline from inquiry to final delivery. Track tasting appointments, store flavor preferences and design choices, send automatic follow-ups to couples who attended tastings but haven't confirmed their order, and manage deposit and payment schedules. Every interaction is logged so you never lose context.
How does the unified inbox work for a bakery?
Portal brings every customer conversation into one place - whether they messaged on Instagram about a birthday cake, emailed about a corporate order, texted to change a pickup time, or called about a wedding consultation. Your team sees a single timeline per customer, so anyone can pick up the conversation without asking the customer to repeat themselves.
Can Dewx help drive repeat orders for my bakery?
Absolutely. Dewx tracks every customer's order history including dates, flavors, and occasions. Dew AI automatically sends personalized reminders before birthdays, anniversaries, and holidays - suggesting reorders based on what they bought last time. A customer who ordered a chocolate cake for their daughter's birthday gets a reminder the following year with a link to reorder.
How does Dewx handle seasonal rushes like holidays?
Dewx helps you prepare for peak seasons by automating order intake and communication. Pre-built holiday campaign sequences go out to your customer base weeks in advance, spreading orders over a longer window. During the rush, the unified inbox and order pipeline keep everything organized with clear status tracking so nothing gets missed even when volume triples.
See what agencies Dew replaces
Explore how Dewx replaces specific agency types
Ready to grow your bakery business?
Join bakeries that have streamlined custom orders, boosted repeat business, and eliminated admin chaos with Dewx.