Pure Pool Service Adds 40% More Accounts
How a 12-technician pool maintenance company unified route management and billing into one platform — and grew their account base by 40% without adding trucks.
The Challenge
Pure Pool Service managed 600+ residential accounts across 12 technician routes. Skimmer tracked service visits and water chemistry while QuickBooks handled billing and invoicing. Route efficiency was the bottleneck to growth.
When new customers signed up, the office manually assigned them to routes in Skimmer, then created a separate billing profile in QuickBooks. Chemical usage data never informed purchasing decisions, and techs spent time at the end of each day reconciling service notes with the office.
- New account setup required dual entry in two systems
- Route optimization done manually on paper
- Chemical usage not tied to purchasing or billing
- End-of-day reconciliation wasting 30+ minutes per tech
The Solution
Pure Pool Service migrated to Dewx in two weeks, connecting service delivery directly to billing and customer communication.
CX Hub — Route Management
Optimized service routes with visit tracking, chemical logging, and photo documentation per stop.
OPS Hub — Automated Billing
Service visits automatically generate invoices with chemical surcharges and seasonal adjustments.
Portal — Customer Updates
Automated post-service reports with photos and chemical readings sent to homeowners.
Dew AI — Route Optimization
AI-suggested route assignments for new accounts based on geography and tech capacity.
The Results
40%
More service accounts
25%
More efficient routes
0 min
End-of-day reconciliation
2 → 1
Tools consolidated into Dewx
Timeline
Imported account database and route assignments from Skimmer; configured billing from QuickBooks.
Launched mobile app for techs with visit logging, photos, and automatic invoice generation.
Optimized routes freed capacity for 200+ new accounts without adding trucks.
Account base up 40%; tech satisfaction scores improved with zero end-of-day paperwork.
“We thought we needed more trucks to grow. Turns out we just needed smarter routes and no more double data entry. Dewx gave us 40% more accounts with the same fleet. My techs love that they don't have to do paperwork at the end of the day.”
Features That Made the Difference
Route Management
Optimized routes with visit tracking and chemical logs.
Auto-Invoicing
Service visits generate invoices automatically.
Customer Reports
Post-service updates with photos sent to homeowners.
AI Route Optimization
Smart account placement based on geography.
Growth Analytics
Track accounts, revenue, and route capacity.
Tech Performance
Monitor stops per day and service quality per tech.
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