Job Posting Template
A proven job posting structure that attracts qualified candidates. Covers the role overview, impact statement, responsibilities, requirements, compensation, and company culture — everything a top candidate needs to apply.
Role Overview
Hook candidates with impact, not just a job title
[Job Title] at [Company Name]
[Location: Remote / Hybrid / On-site in City] • [Full-time / Part-time / Contract] • [Department]
[Company Name] is [one sentence about what the company does and its mission]. We are looking for a [Job Title] to [impact statement, e.g., "own our growth engine and take us from $1M to $5M ARR"].
In this role, you will [2-3 sentence summary of what the person will do and why it matters]. You will report to [Title] and work closely with [teams].
Responsibilities & Requirements
Be specific about expectations and separate must-haves from nice-to-haves
What You Will Do
• [Key responsibility with measurable outcome]
• [Key responsibility with measurable outcome]
• [Key responsibility with measurable outcome]
• [Key responsibility with measurable outcome]
Must-Have Requirements
• [Years of experience in specific area]
• [Required skill or certification]
• [Required skill or certification]
Nice-to-Have
• [Bonus skill or experience]
• [Bonus skill or experience]
Compensation & Culture
Be transparent about pay and show what makes your company unique
Compensation
• Salary: [$X - $Y] depending on experience
• Equity: [X.XX% - X.XX%] with 4-year vesting
• Benefits: [Health, dental, vision, 401k match, etc.]
• Perks: [Remote-friendly, learning budget, unlimited PTO, etc.]
Why Join Us
[2-3 sentences about company culture, growth stage, and what makes this an exciting opportunity. Be authentic, not generic.]
How to Apply
Send your resume and a brief note on why this role excites you to [email or application link]. We review every application and respond within [X business days].
How to Use This Template
Define the impact
Before writing, clarify what success looks like in 6-12 months. Lead with this in the posting. Candidates want to know what they will achieve, not just what they will do.
Separate must-haves from nice-to-haves
Limit must-have requirements to true deal-breakers. Long requirement lists discourage qualified candidates, especially underrepresented groups, from applying.
Include real compensation
List salary range, equity, and key benefits. This single change can increase qualified applications by 30-50% and eliminate time wasted on mismatched expectations.
Show your culture authentically
Skip generic phrases like "fast-paced environment." Instead, describe a specific example of how your team works together or how you support employee growth.
Customize in Dewx
Inside Dewx, tell Dew: "Write a job posting for a [role] in [department]." Dew drafts a compelling posting tailored to your company and industry, then publishes it across job boards. Track applicants, schedule interviews, and manage the entire hiring pipeline from the OPS Hub.
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Frequently Asked Questions
What makes a job posting effective?
An effective job posting is clear about the role, honest about expectations, and sells the opportunity. Lead with what the candidate will achieve (not just tasks), be specific about requirements versus nice-to-haves, include salary range and benefits upfront, and write in a conversational tone that reflects your company culture. Vague or overly formal postings get fewer qualified applicants.
Should I include salary in a job posting?
Yes. Job postings with salary ranges receive 30-50% more applications. Transparency about compensation saves time for both sides by filtering out mismatches early. Many jurisdictions now require salary disclosure. If you cannot list exact numbers, provide a range like "$80K-$110K depending on experience."
How long should a job posting be?
Aim for 500-700 words. Cover the role, responsibilities, requirements, benefits, and culture in concise sections. Postings under 300 words lack detail and attract unqualified candidates. Postings over 1,000 words lose attention. Use bullet points and clear headers so candidates can scan quickly.
How does Dewx help with hiring?
Dewx OPS Hub manages your entire hiring pipeline. Tell Dew the role you need to fill and it drafts a job posting tailored to your company culture and industry. Track applicants, schedule interviews, collect feedback, and manage offer letters all in one place. Dew can even screen resumes against your requirements.
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