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Horizon Digital Runs 50% More Campaigns Without Adding Headcount

How a 16-person digital marketing agency eliminated context-switching across three tools and unlocked capacity for more client work.

The Challenge

Horizon Digital managed campaigns for 30+ clients using HubSpot for CRM, Asana for project management, and Slack for team communication. Every campaign required constant tab-switching, manual status updates in multiple tools, and copy-pasting deliverable links between platforms.

Account managers spent more time updating tools than doing actual strategic work. Client reporting required pulling data from three dashboards and stitching it together in Google Sheets every Friday.

  • Campaign tasks scattered across Asana, HubSpot, and Slack threads
  • Friday reporting took 3+ hours of manual data consolidation
  • Client communications lost in Slack DMs with no audit trail
  • New hires took 6+ weeks to learn the three-tool workflow

The Solution

Horizon migrated all 30 client accounts to Dewx over four weeks, starting with their five largest retainer clients before rolling out agency-wide.

CX Hub — Campaign Projects

Every campaign as a project with tasks, deadlines, and deliverables visible to the entire team in one place.

Portal — Client Communication

Unified inbox for client emails, chat, and approvals with full conversation history and file sharing.

GTM Hub — Pipeline & Upsells

Track retainer renewals, upsell opportunities, and new business pipeline alongside active campaigns.

Dew AI — Reports & Copy

Auto-generate weekly client reports and draft ad copy, blog outlines, and social posts in seconds.

The Results

50%

More campaigns delivered monthly

3 hrs

Saved on Friday reporting per AM

6 → 2 wk

New-hire onboarding time

3 → 1

Tools consolidated into Dewx

Timeline

Week 1

Migrated top 5 retainer clients; configured CX Hub project templates and Portal inboxes.

Week 2

Onboarded account managers and designers; set up GTM Hub for pipeline tracking.

Week 3

Migrated remaining 25 client accounts; trained team on Dew AI for reporting.

Week 4

Decommissioned HubSpot, Asana, and Slack; full agency running on Dewx.

Month 3

Campaign throughput up 50% with the same 16-person team.

“We were drowning in tabs and status updates. Dewx gave us one place for everything — client comms, project tasks, pipeline. Our team delivers 50% more campaigns without working longer hours.”

— Priya Sharma, Founder, Horizon Digital

Features That Made the Difference

Campaign Dashboards

Real-time progress across every active campaign and client.

Unified Client Inbox

Email, chat, and approvals in one thread per client.

AI Report Generation

Weekly client reports drafted automatically from campaign data.

Content Calendar

Plan, create, and schedule content across all client channels.

Retainer Tracking

Monitor renewals, upsells, and at-risk accounts in one view.

Team Workload View

See capacity across designers, writers, and account managers.

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