More Repeat Orders. Less Chaos.
One Platform.
Order management, event bookings, delivery scheduling, and customer communication - all in one place. AI-powered floral business management that lets you focus on creating, not chasing.
The floral business juggling act is unsustainable
A typical florist's morning
6:30 AM - Check wire service portal for overnight orders that need filling today...
7:00 AM - Open email to find three wedding consultation requests from the weekend...
8:00 AM - Call delivery driver to confirm route and special instructions for the day...
9:00 AM - Walk-in customer wants to discuss a corporate event but the calendar is on a sticky note...
10:00 AM - Realize a wedding deposit invoice was never sent from two weeks ago...
11:00 AM - Customer calls asking about a delivery status - dig through three systems to find it...
Half the day gone. Arrangements piling up. Wedding leads going cold.
How Dewx transforms your floral business
One platform. All your customers. AI-powered.
1. Unified Order Inbox
All customer messages from WhatsApp, email, phone, and walk-ins logged in one place. Never miss an order or lose an event inquiry.
- WhatsApp order confirmations
- Email event inquiries
- Customer profiles & order history
2. Book & Deliver
Manage event consultations, track orders from design to delivery, and keep customers informed with automatic status updates.
3. AI-Powered Reorders
Dew AI tracks every customer's order history and important dates, sending personalized reminders before anniversaries and holidays.
You say:
"Send anniversary reminders to all customers who ordered arrangements last year"
Dew creates:
"Hi Michael! Your anniversary is coming up on March 15th. Last year you sent a gorgeous bouquet of red roses to Emily. Want to surprise her again this year? Reply to reorder or browse our new spring collection!"
Everything your floral business needs
Purpose-built tools for florists who want to grow, not drown in admin.
Portal
Unified customer communication - texts, emails, and messages in one inbox for your entire floral team
GTM Hub
Event inquiry pipeline from first consultation to booked wedding with automated nurturing and follow-up
OPS Hub
Order management, delivery scheduling, and invoicing all connected in one seamless workflow
Dew AI
Automated anniversary reminders, delivery confirmations, and review requests sent at the perfect moment
Built for every type of floral business
Wedding Floral Design
Manage wedding inquiries from first consultation through event day with proposal tracking, mood boards, and timeline coordination.
- • Consultation pipeline management
- • Proposal & deposit tracking
- • Event day coordination
Event Floristry
Handle corporate events, galas, and recurring office arrangements with automated reorder cycles and client communication.
- • Recurring order automation
- • Corporate account management
- • Multi-venue coordination
Everyday Retail
Drive walk-in and online sales with anniversary reminders, holiday campaigns, and delivery management for daily orders.
- • Anniversary & birthday reminders
- • Holiday campaign automation
- • Delivery route management
Connect your customer channels
Bring all customer communication into one place.
Dewx vs FloristWare & Generic POS
| Feature | Dewx | FloristWare / Generic |
|---|---|---|
| Order Management | ✓ | ✓ |
| Unified Customer Inbox | ✓ | ✗ |
| WhatsApp Updates | ✓ | ✗ |
| AI Reorder Reminders | ✓ | ✗ |
| Event Booking Pipeline | ✓ | ✗ |
| Delivery Tracking Alerts | ✓ | Basic |
| Automated Review Requests | ✓ | ✗ |
| All-in-One Platform | ✓ | ✗ |
Florist FAQ
How does Dewx help florists get more repeat customers?
Dewx tracks every customer order with dates, recipients, and occasions. Dew AI automatically sends personalized reminders before anniversaries, birthdays, and holidays - prompting customers to reorder. A customer who sent roses last Valentine's Day gets a reminder in early February with a simple link to reorder, driving repeat revenue without any manual effort.
Can Dewx manage wedding and event floral bookings?
Yes. GTM Hub gives you a complete event pipeline from initial inquiry to final delivery. Track consultation appointments, proposals, tastings, deposits, and design approvals all in one place. Dew AI sends automated follow-ups to prospects who inquired but have not booked, and keeps confirmed clients updated throughout the planning process.
How does the unified inbox work for a flower shop?
Portal brings every customer conversation into one place - whether they called to place an order, emailed about a wedding consultation, texted to change a delivery address, or messaged on WhatsApp. Your team sees a single timeline per customer, so anyone can handle the conversation without losing context or asking the customer to repeat themselves.
Can Dewx handle delivery scheduling and tracking?
OPS Hub lets you manage delivery windows, assign drivers, and track order status from arrangement to doorstep. Customers receive automated delivery confirmations and can be notified when their arrangement is on its way. Your drivers get organized route information instead of scattered phone calls.
How does Dewx handle seasonal rushes like Valentine's Day and Mother's Day?
Dewx helps you prepare for peak seasons by automating the repetitive tasks that bog you down. Pre-built campaign sequences can be sent to your customer base weeks before major holidays, spreading orders out and reducing last-minute chaos. During the rush, the unified inbox and order management keep everything organized so nothing falls through the cracks.
See what agencies Dew replaces
Explore how Dewx replaces specific agency types
Ready to grow your floral business?
Join florists who have doubled their repeat orders, streamlined deliveries, and grown their event bookings with Dewx.