Bring Joy to Families.
Not Stress to Your Staff.
Party bookings, loyalty programs, wish lists, seasonal campaigns - all managed from one platform. AI-powered customer engagement, stock alerts, and event automation.
The toy store's daily battle
Sound familiar?
🎂 Double-booked birthday parties because the notebook was at the other register...
📞 Parent called asking about a specific LEGO set - staff spent 20 minutes checking...
🎄 December 1st and you haven't started your holiday marketing campaign...
🎁 Customer requested to be notified about a toy - sticky note fell behind the counter...
💳 Punch card loyalty program with no idea which customers are most valuable...
👨👩👧 Family visited every week last year but hasn't been in for 3 months - no outreach...
Every disengaged family is $500-$2,000/year in lost retail spending.
How Dewx works for toy stores
One platform for customer engagement, party bookings, loyalty programs, and marketing.
1. Engage Every Family
When parents reach out about products, parties, or events, Dew AI responds with availability, sends party packages, and tracks wish list requests.
- Product inquiry response
- Party package delivery
- Customer preference tracking
2. Book & Remind
Visual party calendar with deposit collection, automated reminders, and event preparation checklists for seamless celebrations.
3. Retain & Grow
Automated loyalty rewards, birthday month promotions, and win-back campaigns for families who haven't visited recently.
Dewx weekly digest:
"3 birthday parties booked for next month. The new Playmobil shipment matched 28 wish list requests - notifications sent. 15 families haven't visited in 45 days - want me to send a special offer?"
Everything you need to run your toy store
Purpose-built tools for toy stores and children's retail shops.
Portal
All customer messages in one inbox - WhatsApp, email, calls, and voicemails
GTM Hub
Track customer preferences and drive repeat visits with targeted campaigns
OPS Hub
Event booking, loyalty management, inventory notifications, and billing
Dew AI
AI sends birthday reminders, new arrival alerts, and seasonal promotion campaigns
Built for every type of toy retail
Independent Toy Shops
Build community around your unique selection with personalized recommendations, events, and loyalty programs.
- • Personalized recommendations
- • Community event management
- • Local loyalty programs
Educational Toy Stores
Manage age-appropriate product recommendations, workshop bookings, and school supply partnerships.
- • Age-group product matching
- • Workshop and class booking
- • School partnership management
Party & Experience Stores
Coordinate birthday parties, play sessions, and special events alongside retail with unified booking and billing.
- • Party package management
- • Play session scheduling
- • Event-retail integration
Connect your communication channels
Meet families where they are.
Dewx vs Lightspeed / Square for Retail
| Feature | Dewx | Lightspeed / Square |
|---|---|---|
| Customer Engagement | ✓ | Limited |
| Unified Inbox (WhatsApp + Email) | ✓ | ✗ |
| AI Wish List Notifications | ✓ | ✗ |
| Birthday Party Booking | ✓ | ✗ |
| Automated Loyalty Program | ✓ | Basic |
| Seasonal Campaign Automation | ✓ | ✗ |
| Multi-Channel Communication | ✓ | Email only |
| Affordable for Single Stores | ✓ | ✓ |
Toy Store Business FAQ
How does Dewx help toy stores manage birthday party bookings?
Dewx automates your entire party booking workflow. Parents can book via WhatsApp, phone, or your website. Dewx confirms the booking, sends reminders, collects deposits, and handles rescheduling. After the party, automated thank-you messages and loyalty rewards keep families coming back.
Can Dewx send notifications when specific toys arrive in stock?
Absolutely. Track customer wish lists and product requests. When popular items arrive back in stock, Dew AI sends targeted notifications via WhatsApp or email to customers who expressed interest. This drives immediate foot traffic and captures sales before items sell out again.
How does the loyalty program work in Dewx?
Dewx replaces paper punch cards with a digital loyalty program. Points are tracked automatically with each purchase. Customers receive notifications when they earn rewards. Birthday bonuses, referral credits, and tier-based benefits all run on autopilot.
Can Dewx help with seasonal marketing campaigns?
Yes. Plan and schedule seasonal campaigns (holiday, back-to-school, summer) months in advance. Dewx sends targeted promotions based on customer purchase history and preferences. Track which campaigns drive the most foot traffic and revenue.
Is Dewx suitable for toy stores with online and in-store sales?
Yes! Dewx unifies online and in-store customer data so you have one view of each family. Whether they browse online or walk in, their preferences, purchase history, and loyalty status are accessible. Perfect for omnichannel toy retailers.
See what agencies Dew replaces
Explore how Dewx replaces specific agency types
Ready to bring more joy to your business?
Join toy stores who've automated party bookings and started building families that visit every month.