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Metro Pets Increases Wellness Visits by 40% Across 3 Locations

How a multi-location veterinary clinic chain unified patient records and owner communication — and brought more pets in for preventive care.

The Challenge

Metro Pets operated three busy veterinary clinics with eVetPractice for patient records and Mailchimp for appointment reminders and wellness campaigns. Each location maintained its own patient database, and pet owners who visited multiple locations had duplicate records with inconsistent vaccination and treatment histories.

Wellness reminders went out as generic Mailchimp blasts with no connection to actual patient records. Overdue vaccines and missed annual exams were discovered only when the pet came in for a sick visit.

  • Duplicate patient records across 3 locations
  • Wellness reminders not tied to actual vaccination schedules
  • No cross-location visibility into patient history
  • Missed preventive care opportunities worth thousands monthly

The Solution

Metro Pets migrated all three locations to Dewx in three weeks, creating a unified patient database with intelligent wellness reminders tied to each pet's actual care schedule.

CX Hub — Patient Records

Unified patient database across all locations with complete vaccination, treatment, and visit history.

Portal — Owner Communication

Automated, personalized wellness reminders based on each pet's actual vaccination and exam schedule.

OPS Hub — Revenue Tracking

Track revenue per location, service type, and wellness plan with automated billing and invoicing.

Dew AI — Care Recommendations

AI-generated care plan summaries and post-visit instructions personalized to each patient.

The Results

40%

Increase in wellness visit bookings

0

Duplicate patient records (was 800+)

$12K

Additional monthly revenue from wellness

2 → 1

Tools consolidated into Dewx

Timeline

Week 1

Consolidated patient databases from all 3 locations; de-duplicated 800+ records.

Week 2

Configured CX Hub patient profiles; set up Portal with personalized wellness reminders.

Week 3

Launched OPS Hub revenue tracking; trained all clinic staff on the unified system.

Month 3

Wellness visits up 40%; $12K additional monthly revenue from preventive care.

“We had 800 duplicate records and wellness reminders that went to the wrong pets. Dewx gave us one clean database and smart reminders that actually work. Our wellness visits jumped 40% in three months.”

— Dr. Sarah Mitchell, Owner, Metro Pets

Features That Made the Difference

Unified Patient Database

One record per pet across all locations.

Smart Wellness Reminders

Personalized alerts based on actual care schedules.

Multi-Location Revenue

Track revenue by location, service, and wellness plan.

AI Care Summaries

Auto-generated post-visit instructions for pet owners.

Wellness Plan Tracking

Monitor plan adoption and renewal rates.

Staff Scheduling

Manage vet and tech schedules across locations.

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