Pinnacle Marketing Launches 55% More Campaigns
How a 20-person full-service agency replaced three core tools with one platform — and dramatically increased their campaign output without adding headcount.
The Challenge
Pinnacle Marketing ran SEO, PPC, social, and content campaigns for 30+ clients. HubSpot managed client CRM and reporting, Asana tracked project delivery, and Slack handled internal and client communication. Context lived everywhere and nowhere.
Account managers spent more time updating three tools than doing strategic work. Campaign briefs got lost in Slack threads, Asana tasks fell out of sync with HubSpot timelines, and leadership had no single view of agency-wide capacity or performance.
- Campaign context scattered across three platforms
- Account managers spending 40% of time on admin
- No unified agency-wide capacity view
- Client reporting required manual data aggregation
The Solution
Pinnacle Marketing migrated to Dewx over three weeks, consolidating client management, project delivery, and team communication into a single platform.
GTM Hub — Client Pipeline
Full client lifecycle from prospect to retained account with campaign performance tied to each deal.
CX Hub — Campaign Boards
Visual campaign workflows with approvals, deadlines, and deliverable tracking per client.
Portal — Team & Client Comms
Internal threads and client-facing updates in one place, eliminating Slack sprawl.
Dew AI — Content Generation
AI-drafted ad copy, social posts, email sequences, and campaign briefs at scale.
The Results
55%
More campaigns launched
6 hrs
Saved per AM per week
40%
Faster client reporting
3 → 1
Tools consolidated into Dewx
Timeline
Migrated client data from HubSpot, set up GTM Hub pipelines and CX Hub campaign boards.
Moved team and client communications to Portal; decommissioned Slack for project work.
Activated Dew AI content tools and automated client reporting dashboards.
Agency delivering 55% more campaigns with same team, client NPS up 20 points.
“Our account managers used to spend half their day just keeping tools in sync. With Dewx, everything from client CRM to campaign delivery lives in one place. We launched 55% more campaigns last quarter without hiring anyone new.”
Features That Made the Difference
Client Pipeline
Track every client from lead through retained account.
Campaign Workflows
Visual boards for each campaign with approvals built in.
Unified Communications
Team and client threads in one place, not Slack.
AI Content at Scale
Draft ad copy, emails, and social posts instantly.
Client Reporting
Automated performance dashboards per client account.
Capacity Planning
See who has bandwidth before assigning new campaigns.
Ready to Launch More Campaigns?
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